Josh Shapiro Releases Latino-Focused Digital Ad, Continues Communicating Directly With Latino Voters
FOR IMMEDIATE RELEASE
September 16, 2022
Contact:
SPA Press, Press@joshshapiro.org
Josh Shapiro Releases Latino-Focused Digital Ad, Continues Communicating Directly With Latino Voters
As Hispanic Heritage Month Begins, Josh Shapiro is Continuing to Meet Latino Voters Where They Are
PENNSYLVANIA – Yesterday, the Shapiro for Pennsylvania campaign released a new English and Spanish language digital ad, “Oportunidad,” highlighting Attorney General Shapiro’s track record of fighting for Pennsylvanians and keeping communities safe, and his focus on creating real opportunity as Governor.
This ad is part of a nearly $500,000 digital ad campaign targeting Spanish and English speaking Latino voters in Pennsylvania as Shapiro continues communicating with all Pennsylvanians and meeting voters where they are.
Josh Shapiro also sat down with Univision for an exclusive interview on the start of Hispanic Heritage Month, where he spoke directly about his central focus in this campaign: creating opportunities for Pennsylvanians to get ahead. From creating jobs and improving our schools, to keeping communities safe and defending our fundamental freedoms – Josh Shapiro is running to build a better future for all Pennsylvanians.
Yesterday’s new ad also comes after Shapiro has already spent months communicating over the radio with another ad focused on his top priorities – “Nuestras Peleas.” In “Nuestras Peleas,” the focus is on how Shapiro has protected health care for nearly over 2 million people, fought for workers who have been screwed over, and worked with law enforcement to crack down on opioids. Then, the ad discusses Josh’s priorities of fixing Pennsylvania’s schools, cutting taxes and creating jobs, and keeping communities safe.
In this new digital ad, the narrator speaks about the need to have a Governor who will create opportunities, lower costs, raise wages, fund our schools, and keep our children safe. It also highlights how as AG, Shapiro has arrested thousands of drug dealers and taken illegal guns off our streets.
SPANISH TRANSCRIPT
Solo pedimos una oportunidad –– necesitamos un gobernador que entienda eso.
Que baje precios, aumente salarios, financie nuestras escuelas, y proteja a nuestros hijos.
Alguien que ha arrestado a miles de traficantes de drogas y ha sacado armas ilegales de las calles.
Ese es Josh Shapiro.
ENGLISH TRANSCRIPT
Opportunity – that’s all we’re asking for. We need a governor who gets that.
One who will bring down costs, raise wages, fund our schools, and keep our kids safe.
Someone who’s arrested thousands of drug dealers and taken illegal guns off our streets.
That’s Josh Shapiro.
This new ad comes as Shapiro has been growing his coalition of support among Republicans, Democrats, and Independents who are coming together behind his vision to create jobs, improve Pennsylvania schools, and make our communities safer. Josh is working hard to earn every single vote – and with these new English and Spanish language ads, Shapiro’s campaign will continue communicating his values, track record, and top priorities with Pennsylvania voters.
###